Home > Blossary: Marketing digital
Marketing digital é o conjunto de estratégias e ferramentas que utilizam a internet e dispositivos virtuais para divulgar produtos e serviços, fortalecer relacionamento entre marcas e consumidores e construir a identidade de uma marca. Através de métodos testados e criatividade, para chamar atenção do público-alvo. As agências de marketing ganham cada vez mais destaque, assim como as ferramentas de otimização, porque auxiliam na conquista de resultados positivos. Em outras palavras, o marketing digital é o conjunto de esforços ou atividades de marketing executadas por uma empresa com o objetivo de atrair mais consumidores, se comunicar com eles, criar um relacionamento mais próximo e, principalmente, construir uma identidade de peso no mercado.

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