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Software
Terms relating to the creation, testing, refinement and distribution of software and related products.
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Software > Email
soft bounce
Software; Email
Email sent to an active (live) email address but which is turned away before being delivered. Often, the problem is temporary -- the server is down or the recipient's mailbox is ...
solo mailing
Software; Email
A one-time broadcast to an email list, separate from regular newsletters or promotions, and often including a message from an outside advertiser or a special promotion from the ...
sponsorship swap
Software; Email
An agreement between email list owners, publishers or advertisers to sponsor each other's mailings or newsletters for free. See ad swap.
subject line
Software; Email
Copy that identifies what an email message is about, often designed to entice the recipient into opening the message. The subject line appears first in the recipient's inbox, ...
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