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Advertising
The methods and act of calling something to the attention of the public especially through paid announcements. Also includes the business of preparing advertisements for publication or broadcast.
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Advertising > Marketing communications 
about maps
Advertising; Marketing communications
Google Maps (formerly Google Local) is a web Google Maps mapping service application and technology provided by Google, that powers many map-based services, including the ...
absolute cost advantage
Advertising; Marketing communications
The cost advantage of a company over another when it has a cheaper source of raw materials, control of superior knowledge through patents, and other intelectual property rights, ...
brand
Advertising; Marketing communications
A name, term, design, symbol or any other feature that identifies one seller’s goods or services from those of other sellers.
bonus packs
Advertising; Marketing communications
Packaging which offers the purchaser additional volume at no extra cost.
black box model
Advertising; Marketing communications
A simple model of the communications process relating level of expenditure to sales effect.
billings
Advertising; Marketing communications
The agency’s revenue derived from direct advertising expenditure.
awareness
Advertising; Marketing communications
The stimulation of knowledge about a person or object.
Sub-categories
- Billboard advertising (4860)
- Marketing communications (5202)
- New media advertising (808)
- Online advertising (2290)
- Print advertising (745)
- Radio advertising (1932)
- Television advertising (1384)