Home > Terms > English, UK (UE) > Zero TV homes
Zero TV homes
A term coined by the TV ratings company Nielsen to describe families that have stopped paying for cable and satellite TV service, and don't even use an antenna to get free signals over the air. These people watch shows and movies on the Internet, sometimes via cellphone connections. Zero TVers tend to be younger, single and without children. Many of them say their new lifestyle is less about saving money than choice; they don't want someone else dictating the media they get every day.
Zero TV homes, now ranging in the millions, represent an important viewer market for TV ratings and broadcasters.
This is auto-generated content. You can help to improve it.
0
0
Improve it
- Part of Speech: proper noun
- Synonym(s):
- Blossary:
- Industry/Domain: Entertainment
- Category: TV
- Company:
- Product:
- Acronym-Abbreviation:
Other Languages:
Member comments
Terms in the News
Featured Terms
Industry/Domain: Psychology Category:
Accismus
Coyness; feigning disinterest in something while actually desiring it
Contributor
Featured blossaries
Browers Terms By Category
- General accounting(956)
- Auditing(714)
- Tax(314)
- Payroll(302)
- Property(1)
Accounting(2287) Terms
- Biochemistry(4818)
- Molecular biology(4701)
- Microbiology(1476)
- Ecology(1425)
- Toxicology(1415)
- Cell biology(1236)
Biology(22133) Terms
- Economics(2399)
- International economics(1257)
- International trade(355)
- Forex(77)
- Ecommerce(21)
- Economic standardization(2)
Economy(4111) Terms
- Fuel cell(402)
- Capacitors(290)
- Motors(278)
- Generators(192)
- Circuit breakers(147)
- Power supplies(77)
Electrical equipment(1403) Terms
- General astronomy(781)
- Astronaut(371)
- Planetary science(355)
- Moon(121)
- Comets(101)
- Mars(69)