Online services

Online services

Any business that provides its subscribers with a wide variety of data transmitted over telecommunications lines, an infrastructure in which they can communicate with one another as well as the means to connect with an almost unlimited number of third-party information providers.

11Categories 5143Terms

Add a new term

Contributors in Online services

Become a Contributors

Online services > Internet

mail service provider (MSP)

Software; Email

Also known as email service provider (ESP). Organization or entities providing email services such as Microsoft’s Hotmail or Google’s Gmail.

mailing list

Software; Email

A special usage of email that allows for widespread distribution of information to many Internet users. Electronic mailing lists are usually fully or partially automated through ...

mailto

Software; Email

A code to make an email address in either a text or HTML email immediately clickable (mailto:yourname@yourdomain.com). When the link is clicked, it usually opens the user’s email ...

mail transfer agent (MTA)

Software; Email

A computer that forwards email from senders to recipients (or to relay sites) and stores incoming email.

multi-part mime

Software; Email

Also known (confusingly) as an "email sniffer." Message format which includes both an HTML and a text-only version in the same message. Most (but not all) email clients receiving ...

nth name

Software; Email

The act of segmenting a list for a test in which names are pulled from the main list for the test cell by number -- such as every 5th name on the list. See also a/b split.

open rate

Software; Email

The number of HTML message recipients who opened your email, usually as a percentage of the total number of emails sent. The open rate is considered a key metric for judging an ...