21 Terms
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Business management
General business management terms encompassing inventory management, security management, financial administration, business planning, and management services for all enterprise-wide information systems.
Industry: Business administration
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Business management
computer simulation
Business administration; Business management
A simulation exercise conducted by computer; for example, to produce the realistic experience of flying in the training of airline pilots.
point-of-sale advertising
Business administration; Business management
A form of advertising material that is below the line and placed in retail outlets; that is, the point at which the sale is actually made.
cold calling
Business administration; Business management
A form of selling where the salesperson approaches a prospective customer – by telephone, post, e-mail or in person – with no prior contact being made.
spreadsheet
Business administration; Business management
A technique, which originated in accounting, for displaying items in a wide series of columns (i.e. on a spread sheet of paper) so that calculations could be made by row or column as well as by item. ...
direct mail advertising
Business administration; Business management
A form of below the line advertising where communications are sent directly to customers or potential customers by mail.
brand name
Business administration; Business management
The name by which a brand is identified. If it is sufficiently important to the brand identity and brand image of a product it can become a registered trademark.
organizational behaviour
Business administration; Business management
The behaviour of an organization acting as an entity, rather than that of any individual member.
