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Electronic communication using one of the accepted protocols.
Industry: Software
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soft bounce
Software; Email
Email sent to an active (live) email address but which is turned away before being delivered. Often, the problem is temporary -- the server is down or the recipient's mailbox is over quota. The email ...
solo mailing
Software; Email
A one-time broadcast to an email list, separate from regular newsletters or promotions, and often including a message from an outside advertiser or a special promotion from the list owner.
sponsorship swap
Software; Email
An agreement between email list owners, publishers or advertisers to sponsor each other's mailings or newsletters for free. See ad swap.
subject line
Software; Email
Copy that identifies what an email message is about, often designed to entice the recipient into opening the message. The subject line appears first in the recipient's inbox, often next to the ...