20 Terms
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Information technology
The acquisition, processing, storage and dissemination of information by electronics-based of computing and telecommunications.
Industry: Technology
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Information technology
digital marketing hub
Technology; Information technology
A Digital Marketing Hub is software that spans multiple digital marketing domains (mobile, social and multichannel) to provide integrated access to applications and workflows, adding capabilities ...
digital marketing
Technology; Information technology
Digital marketing, which continues to be integrated with multichannel campaign management, includes addressable branding/advertising, contextual marketing, social marketing and transactional ...
digital marketer
Technology; Information technology
A digital marketer uses marketing principles, technologies and techniques to drive awareness, retention and sales through digital channels.
digital loopback
Technology; Information technology
A technique for testing the digital processing circuitry of a communications device. It can be initiated locally or remotely via a telecommunications circuit; the device being tested will echo back a ...
digital forensics
Technology; Information technology
Gartner defines digital forensics as the use of specialized, investigative techniques and technologies to determine whether illegal or otherwise inappropriate events have occurred on computer ...
digital divide
Technology; Information technology
The gap in opportunities experienced by those with limited accessibility to technology, especially the Internet. This includes, but is not limited to, accessibility challenges in the following areas: ...
digital dial tone
Technology; Information technology
A Gartner term describing the combination of XML and Internet transport protocols — such as HTTP, SMTP and FTP — to create a ubiquitous capability to exchange structured information. The metaphor ...
