Difuziona teorija

Difuziona teorija

A theory stating consumers will adopt new products in the following different waves: innovators (2 percent of population), early adopters (14 percent), early majority (34 percent), late majority (34 percent), and laggards (16 percent).

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Part of Speech: noun
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Industry/Domain: Business services
Category: Marketing
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Business services; Marketing

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Oglašavanje ispod crte (BTL)

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Business services; Marketing

Also called Integrated Communication Approach, this method of advertising combines above the line and below the line advertising to build brand image and target quality customers.

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Interviewing and observing a shopper while they are in the act of shopping.

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Industry/Domain: Food (other) Category: Herbs & spices

sjeme celera

spice (whole or ground, sometimes mixed with salt - celery salt) Description: Seeds from wild Indian celery called lovage. Slightly bitter, strong ...