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Advertising
The methods and act of calling something to the attention of the public especially through paid announcements. Also includes the business of preparing advertisements for publication or broadcast.
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Advertising > Online advertising
aQuantive
Advertising; Online advertising
Founded in 1997, eQuantive was a company involved with the development of targeted online advertising solutions to help companies connect with their consumers. The company's ...
pop-under ad
Advertising; Online advertising
An advert which appears automatically when browsing a web page, but is hidden underneath the page, only becoming visible when the window is closed or minimized.
ad network
Advertising; Online advertising
A advertising company that usually serves as a broker between web site publishers and advertisers. Larger ad networks aggregate sites into general categories so that they can ...
flash
Advertising; Online advertising
A software plugin that enables browsers to play multimedia animations. Some rich media advertisements require users to have this plugin.
regional target
Advertising; Online advertising
Often used to describe web page requests that originated from a similar geographical area. This is measured by analyzing a server's log files for requests from ISPs and then ...
pop behind
Advertising; Online advertising
A type of advertisement that is automatically displayed in a second smaller browser window behind the current window apon loading or unloading a normal web page. Pop behind ...
rotation
Advertising; Online advertising
A banner that is in rotation on a page or group of pages, will not be the only banner shown when any of the pages are reloaded. Sometimes an advertiser will request a banner not ...
Sub-categories
- Billboard advertising (4860)
- Marketing communications (5202)
- New media advertising (808)
- Online advertising (2290)
- Print advertising (745)
- Radio advertising (1932)
- Television advertising (1384)