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Business services
The business service industry provides the core business skills and knowledge required for a high performing workplace.It covers an array of expertise, including customer contact, business administration, business management, business information and human resource management.
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Business services > Marketing 
inbound marketing
Business services; Marketing
Inbound marketing describes marketing practices, such as blogs, podcasts, video, eBooks, whitepapers, SEO, social media marketing, and other forms of content marketing. These ...
corrective advertising
Business services; Marketing
Corrective advertising describes messages or adverts within advertisements. Such can be imposed by the Federal Trade Commission and have the purpose of correcting misleading or ...
equal time
Business services; Marketing
A requirement imposed by the Federal Communications Commission, which states that when granting a political candidate broadcasting time, an equal amount of time has to be granted ...
outbound marketing
Business services; Marketing
Outbound marketing describes marketing practices, such as cold-calling, direct paper mail, radio, TV advertisements, sales flyers, spam, email marketing, telemarketing and ...
cost per inquiry
Business services; Marketing
Cost per inquiry is a concept that is used in direct response advertising. It describes the cost a company has to undergo in order to get a customer to inquire about a certain ...
investomer
Business services; Marketing
An investomer is a business's customer and shareholder at the same time. These customers are regarded as being more loyal than non-shareholding customers.
share of wallet
Business services; Marketing
Share of wallet (SOW) is a survey technique used for purposes of performance management. SOW is the percentage of a customer's expenses for a product that goes to a certain firm ...
Sub-categories
- Business intelligence (2091)
- Consulting (791)
- Customer management (453)
- Education & training (844)
- Event planning (651)
- Human resources (6265)
- International business (895)
- Marketing (6292)
- Merchant services (0)
- Mergers & acquisitions (3237)
- Office services (413)
- Personnel (383)
- Pest control (240)
- Project management (6753)
- Public relations (1666)
- Quality control & tracking (24)
- Relocation (7456)