Online services

Online services

Any business that provides its subscribers with a wide variety of data transmitted over telecommunications lines, an infrastructure in which they can communicate with one another as well as the means to connect with an almost unlimited number of third-party information providers.

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Online services > Search engines

search engine optimization (SEO)

Online services; Search engines

The process of improving the visibility of a web site or a web page in search engine results. There are many strategies and tactics that can influence the rankings of web pages in ...

dynamic rotation

Online services; Search engines

Automatic delivery of ads on a random and rotating schedule. Dynamic rotation allows different ads to be served on the same page of a website and thus exposes users to a variety ...

expandable banner

Online services; Search engines

A banner ad that can expand in physical size when a user clicks or moves the cursor over the banner.

page view

Advertising; New media advertising

page view, is request to laod a single HTML page

unique visitors

Advertising; New media advertising

those individuals who visited a Web site at least once in a fixed time frame. The time frame calculated is typically the period of a month.

google

Online services; Search engines

To search for information on the Internet. The original term is borrowed from the popular search engine name Google. It has become a generic verb for searching and finding ...

search engine marketing (SEM)

Online services; Search engines

The process of promoting websites to increase their rankings and visibility in search engine results through the use of search engine optimization, paid placement, blogs, social ...