Social psychology

Social psychology

A field in psychology focusing on how people's thoughts, feelings, and behavior change when in the presence of others compared to when they are alone.

Industry: Psychology

Add a new term

Contributors in Social psychology

Become a Contributors

Social psychology

self-discrepancy theory

Psychology; Social psychology

A theory that people experience specific negative emotions when they perceive a discrepancy between their self-concept and various self-guides.

kin selection

Psychology; Social psychology

A theory that people will exhibit preferences for helping blood relatives because this will increase the odds that their genes will be transmitted to subsequent generations.

social learning theory

Psychology; Social psychology

A theory that proposes that social behavior is primarily learned by observing and imitating the actions of others, and secondarily by being directly rewarded and punished for our own actions.

that's-not-all strategy

Psychology; Social psychology

A two-step compliance technique in which the influencer makes a large request, then immediately offers a discount or bonus before the initial request is refused.

foot-in-the-door technique

Psychology; Social psychology

A two-step compliance technique in which the influencer secures compliance to a small request, and then later follows this with a larger, less desirable request.

behavioral confirmation

Psychology; Social psychology

A type of self-fulfilling prophecy whereby people's social expectations lead them to act in ways that cause others to confirm their expectations.

subtyping

Psychology; Social psychology

Accommodating individuals who deviate from one's stereotype by splitting off a subgroup stereotype (such as "middle class Blacks" or "feminist women"). Subtyping protects stereotypes.