Madison Avenue

Madison Avenue

Madison Avenue is a 5.5-mile stretch that bisects Manhattan Island, New York City.

Madison Avenue boasts glamorous hotels (Biltmore, Ritz-Carlton), fashionable shops and upscale residences in the blocks just east of Central Park. It has an international reputation as an advertising and public-relations hotspot. Ironically only a handful of agencies (Young and Rubicam and BBDO) have headquarters here. Regardless, New York City agencies boast $38 billion in annual advertising billings. The name was also linked to the American satirical magazine MAD, as well as many films.

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Industry/Domain: Culture
Category: American culture
Company: Routledge
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