Home > Terms > English (EN) > Tito's Vodka

Tito's Vodka

Tito's Handmade Vodka is a vodka produced in Austin, Texas, in the first legal distillery in Texas, established by Bert Butler "Tito" Beveridge II. A native of San Antonio, Texas, Beveridge received the diminutive nickname "Bertito", shortened to "Tito", from his Latino caretakers in childhood. Tito's Handmade Vodka is made from yellow corn, instead of the more commonly used wheat or potatoes, resulting in a mildly sweet aftertaste, and is distilled six times.

Commercial production began in 1997 when Beveridge formed Fifth Generation, Inc., and established the Mockingbird Distillery, producing just 1,000 cases that year. In 2007, he sold over 160,000 cases. All production is still maintained at the southeast Austin distillery, where he has expanded from one pot still to ten and from one bottling line to four. Despite the growing distribution, Fifth Generation, Inc. employs fewer than 18 people.

Tito's Handmade Vodka has gained market share thanks to some prestigious awards, affordable pricing, and word of mouth advertising. Sales and distribution boomed in 2001 after Tito's Handmade Vodka unanimously won the Double Gold Medal for vodka at the San Francisco World Spirits Competition, beating out 71 high-priced vodkas. Also that year, it received a four-star ranking from Spirit Journal and won four stars again in the 2007 edition. Tito's has also received multiple Growth Brand Awards by the Beverage Information Group, a beverage alcohol research firm. Tito's is distributed coast-to-coast across North America and Canada. Also in 2013, Beveridge announced another milestone. Tito's Handmade Vodka is now the exclusive vodka brand served on all United Airlines flights.

0
  • Part of Speech: noun
  • Synonym(s):
  • Blossary:
  • Industry/Domain: Beverages
  • Category: Vodka
  • Company:
  • Product:
  • Acronym-Abbreviation:
Collect to Blossary

Member comments

You have to log in to post to discussions.

Terms in the News

Billy Morgan

Sports; Snowboarding

The British snowboarder Billy Morgan has landed the sport’s first ever 1800 quadruple cork. The rider, who represented Great Britain in the 2014 Winter Olympics in Sochi, was in Livigno, Italy, when he achieved the man-oeuvre. It involves flipping four times, while body also spins with five complete rotations on a sideways or downward-facing axis. The trick ...

Marzieh Afkham

Broadcasting & receiving; News

Marzieh Afkham, who is the country’s first foreign ministry spokeswoman, will head a mission in east Asia, the state news agency reported. It is not clear to which country she will be posted as her appointment has yet to be announced officially. Afkham will only be the second female ambassador Iran has had. Under the last shah’s rule, Mehrangiz Dolatshahi, a ...

Weekly Packet

Language; Online services; Slang; Internet

Weekly Packet or "Paquete Semanal" as it is known in Cuba is a term used by Cubans to describe the information that is gathered from the internet outside of Cuba and saved onto hard drives to be transported into Cuba itself. Weekly Packets are then sold to Cuban's without internet access, allowing them to obtain information just days - and sometimes hours - after it ...

Asian Infrastructure Investment Bank (AIIB)

Banking; Investment banking

The Asian Infrastructure Investment Bank (AIIB) is an international financial institution established to address the need in Asia for infrastructure development. According to the Asian Development Bank, Asia needs $800 billion each year for roads, ports, power plants or other infrastructure projects before 2020. Originally proposed by China in 2013, a signing ...

Spartan

Online services; Internet

Spartan is the codename given to the new Microsoft Windows 10 browser that will replace Microsoft Windows Internet Explorer. The new browser will be built from the ground up and disregard any code from the IE platform. It has a new rendering engine that is built to be compatible with how the web is written today. The name Spartan is named after the ...

Featured Terms

tula.ndex
  • 0

    Terms

  • 51

    Blossaries

  • 11

    Followers

Industry/Domain: Astrology Category: General astrology

formation

Black holes can form when stars collapse in on themselves after death. They keep growing by eating the dust and gas around then. No-one is really sure ...

Contributor

Featured blossaries

Catholic Rites and Rituals

Category: Religion   1 20 Terms

Catholic Devotions

Category: Religion   1 18 Terms