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Online advertising
For banner ads, pop-up ads, pop-under ads and so on.
Industry: Advertising
Add a new termContributors in Online advertising
Online advertising
Sponsorship
Advertising; Online advertising
Sponsorship represents custom content and/or experiences created for an advertiser which may or may not include ad unties (i.e., display advertising, brand logos, advertorial and pre-roll video). ...
Redirect
Advertising; Online advertising
When used in reference to online advertising, one server assigning an ad-serving function to another server, often operated by a third company operating on behalf of an agency. For instance, a Web ...
Spyware
Advertising; Online advertising
Computer software that is installed surreptitiously to intercept or take partial control over the user's interaction with a computer, without the user's informed consent. Spyware programs can collect ...