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Monster Beverage

After several denial from Coca-cola regarding the acquisition with Monster. Finally, on August 14, 2014, Coca-cola closed its deal with energy drinks company - Monster. Coca-cola claimed making a cash payment of $1.6 billion for 16.7% stake at Monster Beverage.

The agreements state that Coca-cola has the right to place 2 directors on Monster's board, and its planned that Coca-cola will transfer all their ownership of energy drinks including NOS, Full Throttle and Burn to Monster.

In return, Monster will issue Coke shares of common stock, andtransfer its non-energy business, which includes Hansen's Natural Sodas and Peace Tea, to Coke. Coke will become Monster'spreferred distribution partner globally, while Monster will become Coke's exclusive energy drinks partner.

For Coke, the transaction represents an opportunity toincrease its footprint in a faster growing category than soda.Coke said last month that its quarterly revenue in North Americaits biggest market was flat, partly driven by a decline in dietcoke sales.

In turn, Monster will gain access to Coke's extensive globaldistribution system. The companies will amend their currentdistribution agreement in the U.S. and Canada by expanding intoadditional territories.

Immediately after the deal is closed, Coke's share rose 1.2%, as for Monster Beverage, its share surged 22%.

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