Home > Industry/Domain > Business services
Business services
The business service industry provides the core business skills and knowledge required for a high performing workplace.It covers an array of expertise, including customer contact, business administration, business management, business information and human resource management.
17Categories 34605Terms
Add a new termContributors in Business services
Business services > Marketing 
decision making unit (DMU)
Business services; Marketing
A team within an organization that makes the decision on whether to buy a product or not.
advertisement
Business services; Marketing
A message placed in a mass medium (and usually paid for by the advertiser) to persuade targeted customers or prospects.
structured question
Business services; Marketing
Query that can be answered only in a specific way. Structured questions offer the respondent a set of responses from which to choose. They require closed-ended categories ...
unstructured question
Business services; Marketing
Unstructured questions allow the respondent to express their views openly. They do not require pre-defined categories. The respondent has to think harder to come to an answer. ...
closed-ended question
Business services; Marketing
A closed-ended question is a question format that limits respondents with a set of answer choices to choose from when answering. The closed-ended question allows researchers to ...
defensive marketing strategy
Business services; Marketing
For an established company with a wide customer base, defensive marketing is largely reactive to the competition. The primary purpose of defensive marketing strategy is to defend ...
retail life cycle
Business services; Marketing
The concept of product life cycle is also applicable to retail organizations. Retail organizations - like the goods and services they sell - pass through identifiable life-cycle ...
Sub-categories
- Business intelligence (2091)
- Consulting (791)
- Customer management (453)
- Education & training (844)
- Event planning (651)
- Human resources (6265)
- International business (895)
- Marketing (6292)
- Merchant services (0)
- Mergers & acquisitions (3237)
- Office services (413)
- Personnel (383)
- Pest control (240)
- Project management (6753)
- Public relations (1666)
- Quality control & tracking (24)
- Relocation (7456)