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segment

Software; Email

The ability to slice a list into specific pieces determined by various attributes, such as open history or name source.

select

Software; Email

A segment of a list determined by any number of attributes, such as source of name, job title, purchasing history, etc. CPM list renters pay an additional fee per thousand names ...

selective unsubscribe

Software; Email

An unsubscribe mechanism that allows a consumer to selectively determine which email newsletters they wish to continue receiving while stopping the sending of others.

sender id

Software; Email

The informal name for a new anti-spam program combining two existing protocols: Sender Policy Framework and CallerID. SenderID authenticates email senders and blocks email ...

sender policy framework (SPF)

Software; Email

A protocol used to eliminate email forgeries. A line of code called an SPF record is placed in a sender's Domain Name Server information. The incoming mail server can verify a ...