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Professional careers

Relating ot he various professional career paths or positions that exist.

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Professional careers > Sales

sociocultural environment

Professional careers; Sales

That part of the firm's external marketing environment in which social or cultural changes (that is, changes to the value system of a society) act to affect the firm's marketing ...

regulatory environment

Professional careers; Sales

That part of the firm's external marketing environment on which legal and political forces act to change regulations which affect the marketing effort, regulation changes can pose ...

non-monetary price

Professional careers; Sales

That which it costs a consumer, other than money, to buy a product, the non-monetary price of purchasing a product includes the time devoted to shopping for it and the risk taken ...

sales aptitude tests

Professional careers; Sales

Tests used to determine the suitability of applicants for positions in the sales force.

served market

Professional careers; Sales

That part of the total market which a company decides to target, also called the target market.

competitive environment

Professional careers; Sales

That part of the company's external environment which consists of other firms vying for patronage of the same market.

public policy environment

Professional careers; Sales

That part of a firm's external environment which consists of controversial issues or matters of concern to governments, the media or influential pressure groups, factors in this ...