8 Terms
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Marketing
Industry: Business services
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Marketing
F.A.S.
Business services; Marketing
"Free along side," the seller will pay for all costs until the product is placed at its point of departure.
F.O.B.
Business services; Marketing
"Free on board," the seller pays for the shipping costs and usually the insurance.
global marketing
Business services; Marketing
Marketing and adapting a product or service to foreign markets with a goal of globalization.
global products
Business services; Marketing
Products, generally a universally needed product like food, designed and marketed to be sold internationally.
high context culture
Business services; Marketing
Generally found in homogeneous societies, its members prefer to rely on implications of what has been said rather than a specific explanation.
income elasticity measurements
Business services; Marketing
A measure of the relationship between supply and demand, specifically concerning the effects of price
