Marketing communications

Marketing communications

Of or related to the coordination of a single advertisement delivered through one or more channels such as print, radio, television, direct mail, and personal selling etc.

Industry: Advertising

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Marketing communications

Rate protection

Advertising; Marketing communications

The length of time that an advertiser is guaranteed a certain advertising rate without an increase.

Rating

Advertising; Marketing communications

The percentage of the potential broadcast audience that is tuned to a particular station, network, or program: the audience of a vehicle expressed as a percentage of the total population of an area.

event marketing

Advertising; Marketing communications

A strategic marketing and communication tool for companies of all sizes. Product launches and press conferences, companies create promotional events to help them communicate with existing and ...

Well-cab

Automotive; Automobile

A compound word from 'Welfare', 'Well', 'Welcome' and 'Cabin' to indicate a vehicle for disabled people. With a concept of 'To give freedom to everyone', Toyota support not only people who are ...

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Advertising; Marketing communications

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Advertising; Marketing communications

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Ha:mo

Automotive; Automobile

Ha:Mo is the Toyota's new electric motorbike. Ha:Mo means Harmonious Mobility Network. This vehicle has a network system combining private car and public transportation efficiently to make more ...