Professional careers

Professional careers

Relating ot he various professional career paths or positions that exist.

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Professional careers > Sales

sales effect research

Professional careers; Sales

Marketing research to assess the effect an advertisement or some other promotional activity is having, or has had, on sales of the product being advertised, see advertising ...

quantitative marketing research

Professional careers; Sales

Marketing research that can be quantified, the collection of data that can be expressed in numerical terms.

consumer research

Professional careers; Sales

Marketing research into the requirements, opinions, attitudes, etc of consumers.

single-source data

Professional careers; Sales

Marketing research information, collected from the same source - by people-meters and scanning devices, for example - that makes it possible to link an individual's purchasing ...

profitability control

Professional careers; Sales

Marketing effort intended to assess the level of profitability of each product in the portfolio, of each market segment, of each marketing channel, etc.

syndicated marketing research firms

Professional careers; Sales

Marketing research agencies which specialise in gathering consumer and product information and selling it to subscribers who use it as secondary marketing data for a variety of ...