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Billboard advertising
Any advertising done using an outdoor poster or sign that one usually sees on motorways, main streets, and in busy public areas.
Industry: Advertising
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Billboard advertising
angle iron
Advertising; Billboard advertising
A length of steel or iron bent at a right angle along its long dimension, used as a support or structural framework.
approach
Advertising; Billboard advertising
The distance measured along the line of travel from the point where an advertising unit first becomes fully visible to the point where the copy is no longer readable.
audited circulation
Advertising; Billboard advertising
The certification of traffic circulation. The Traffic Audit Bureau (TAB) independently audits records and circulation data for outdoor advertising according to established national procedures ...
backlit material
Advertising; Billboard advertising
For use with backlit displays and backlit Mobile Billboard Trucks
bi-directional diagnostics
Advertising; Billboard advertising
Two-way communication between a display and its controller. Bi-directional diagnostics assist in pre-maintenance, maintenance, and troubleshooting.
black back
Advertising; Billboard advertising
Coated stock, featuring strong color retention, brightness and a 100% opaque surface. This stock completely eliminates bleed through and is excellent for full white backgrounds or designs that often ...
billboard
Advertising; Billboard advertising
Large format advertising displays intended for viewing from extended distances, generally more than 50 feet. Billboard displays include, but not limited to: 30-sheet posters, 8-sheet posters, ...
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