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Professional careers

Relating ot he various professional career paths or positions that exist.

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Professional careers > Sales

omnibus survey

Professional careers; Sales

A type of marketing research survey, commonly organised by a major professional marketing research company, in which different cross sections of the community are interviewed by ...

reduced price pack

Professional careers; Sales

A type of consumer sales promotion in which two or more units of the same product are banded together and sold at a lower price.

misunderstanding

Professional careers; Sales

A type of concern or objection where the customer believes you cannot provide a particular feature or benefit when in fact you can.

with-pack premium

Professional careers; Sales

A type of consumer sales promotion in which a free or low-cost gift is offered to purchases of a particular product, the gift is either inside the package of the product or fixed ...

reusable container

Professional careers; Sales

A type of consumer sales promotion in which potential customers are encouraged to buy a particular product because it is packaged in a container that can be used for some other ...

concept development and testing

Professional careers; Sales

A two-phase stage in the development of a new product in which potential buyers are presented first with the idea or description of the new product (concept testing) and later ...

product position map

Professional careers; Sales

A tool used in comparing consumer perception of the differences between products or brands, consumers are asked to mark the particular location of a product or brand on a ...