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Professional careers
Relating ot he various professional career paths or positions that exist.
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product elimination
Professional careers; Sales
The decision to drop a product (for example, in the decline stage of its life cycle) in order to use the costs associated with it to enhance profits or to release resources that ...
product mix consistency
Professional careers; Sales
The degree of closeness or relatedness between product lines in the product mix, see product line and product mix.
complexity
Professional careers; Sales
The degree of difficulty which a purchaser of a new product has in understanding the product, a major determinant of the rate of new product adoption.
relative advantage
Professional careers; Sales
The degree to which a new product is superior to an existing one, a major determinant of the rate of adoption of a new product, see adoption rate determinants.
representativeness
Professional careers; Sales
The degree to which a sample of consumers in a marketing research study represents the characteristics of the population as a whole.
responsiveness
Professional careers; Sales
The degree to which people control their emotions when relating to others, used in selling as an indicator of social style, see social styles, amiable, analytical, driver, and ...
advertising effectiveness
Professional careers; Sales
The degree to which the objectives of an advertisement or advertising campaign have been achieved, the effectiveness is commonly gauged by measuring the effect on sales, brand ...
Sub-categories
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- Careers (4)
- Occupational titles (81080)
- Public sector (10)
- Sales (17172)