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Professional careers
Relating ot he various professional career paths or positions that exist.
4Categories 98269Terms
Add a new termContributors in Professional careers
Professional careers > Sales
advocacy advertising
Professional careers; Sales
Advertising that is specifically designed to induce, discourage or advocate some specific kind of action on the part of a corporate, social or government entity.
deceptive advertising
Professional careers; Sales
Advertising intended to deceive consumers with false or misleading claims.
informative advertising
Professional careers; Sales
Advertising intended to inform rather than to persuade or remind.
persuasive advertising
Professional careers; Sales
Advertising intended to persuade (rather than to inform or remind).
reinforcement advertising
Professional careers; Sales
Advertising intended to reassure purchasers, to tell them that they have done the right thing in buying the particular product and to explain how to get the best results and most ...
collateral materials
Professional careers; Sales
Advertising materials that are not transmitted to consumers via advertising media, collateral materials include catalogs, shelf cards, posters, specifications sheets and trade ...
emotional appeals in advertising
Professional careers; Sales
Advertising messages, usually based on imagery rather than information, which attempt to achieve the advertiser's objectives by evoking strong emotional feelings (fear, anger, ...
Sub-categories
- Careers (4)
- Occupational titles (81080)
- Public sector (10)
- Sales (17172)