Public relations

Public relations

The business concerned with maintaining a favourable public image for the given client; usually businesses, non-profit organizations or high-profile people.

Industry: Business services

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Public relations

inverted pyramid

Business services; Public relations

A metaphor used to illustrate a method of writing in which parts of a story are presented in descending order of importance.

integrated campaign

Business services; Public relations

A multidisciplinary approach which uses a number of marketing communication techniques in order to deliver a consistent set of messages. The aim is to achieve seamless communication with the ...

internal communications

Business services; Public relations

A communicating with employees and shareholders to inform them of change (for instance during a company merger or a new CEO), keep them up to date with company news and developments, or to help ...

industry analyst

Business services; Public relations

Someone who performs primary and secondary market research within a particular segment of an industry to determine what conditions are affecting that industry.

hyperlink

Business services; Public relations

A graphic or text on a web page that when clicked on takes the user to a new web page or another part of the same page.

synergy

Business services; Public relations

The interaction or cooperation of two or more organizations, substances, or other agents to produce a combined effect greater than the...: "the synergy between artist and record company".

Jared Fogle

Business services; Public relations

Jared Fogle became a spokesman for Subway restaurants after losing 245 lbs. during a Subway diet. His daily meals consisted of a 6-inch turkey sub and a 12-inch vegetarian sub. In addition to the ...