5 Terms
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Public relations
The business concerned with maintaining a favourable public image for the given client; usually businesses, non-profit organizations or high-profile people.
Industry: Business services
Add a new termContributors in Public relations
Public relations
branding strategy
Business services; Public relations
The attempt to develop a strong brand reputation on the web to increase brand recognition and create a significant volume of impressions.
brainstorming
Business services; Public relations
The creative process of group-thinking to stimulate or articulate ideas on a give subject or problem.
full service
Business services; Public relations
A one-stop PR shop which incorporates clients from many different industry sectors and which offers a range of PR disciplines, and sometimes in-house design and other services.
fees
Business services; Public relations
The charge consultancies make for the time of the executive staff working on client programmes, usually invoiced in regular instalments monthly or quarterly in advance and monitored through daily ...
financial analyst
Business services; Public relations
Someone who studies the financial performance of corporations or a market sector by analyzing available information such as accounts, strategy and management methods.
feature article
Business services; Public relations
A broad or in-depth newspaper, magazine, Internet, radio or TV article that discusses, analyzes or interprets an issue, subject or trend. A feature generally takes longer to research and produce ...
